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New Webinar Series for Small Businesses on Google Adwords and Google Tools

The Vermont Small Business Development Center (VtSBDC) would like to announce a series of free webinars aimed at helping Vermont small business owners to better leverage online tools to help their businesses. VtSBDC will provide an introduction to Google Tools for business and Google AdWords basics for business owners thinking about getting started with these important online tools. The webinars are made possible by federal disaster relief funding for the Vermont Digital Economy Project, a Vermont Council on Rural Development program that is offering online tools and training to support community resilience and recovery.

Many small business owners ask questions and want more information about these two topics. Google Tools includes many great products that are perfect for small business owners who may not have the resources to implement other products, or who don't require more costly solutions. All business owners should be aware of Adwords, and have a basic understanding of how it works because it is an integral part of the competitive online advertising industry. The following webinars will help businesses get started with these sometimes confusing tools without risking precious business dollars:

Social Media for Small Business - Tips to Get Started

Social Media is here to stay, yet with so many sites to choose from, determining which is best for your business and managing your presence on the channel can be a daunting task. This webinar covers tips and insights into getting started with a social media, and will cover the most popular social media channels; Yelp, Pinterest, Google+, Twitter, LinkedIn, and Facebook.

Google Tools for Small Businesses

Learn how Google products can be used to bolster your business. Attendees will be introduced to various free online tools that can make your business smarter and potentially save time and money, as well as generate leads, revenue and increased office efficiency. Google products discussed include: Google Apps (Gmail, Calendar, Docs, etc.), Google+ and the Google search engine.

Intro to Adwords Basics

An overview of pay-per-click advertising using Google Adwords. An introduction to the basics of creating a campaign and using the available options to fine tune your advertising. Gain an understanding of how to grow your business and get more website traffic using paid advertising.

To attend any of these webinars, simply follow the links below. All Webinars start at 9:30 am.

Webinar Schedule for September 2014 (all webinars start at 9:30 am):

Social Media for Small Business - Tips to Get Started

Thursday, Sept 4 - Social Media for Small Business

Wednesday, Sept 17 - Social Media for Small Business

Thursday, Sept 25 - Social Media for Small Business

Intro to Adwords Basics

Tuesday, Sept 2 - Intro to Adwords

Wednesday, Sept 10 - Intro to Adwords

Thursday, Sept 18 - Intro to Adwords

Google Tools for Business

Wednesday, Sept 3 - Google Tools for Business

Thursday, Sept 11 - Google Tools for Business

Wednesday, Sept 24 - Google Tools for Business

Digital Economy Project Categorization: