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Strategic Planning and Marketing from IBM

IBM Strategic Planning

The work directly conducted by the Vermont Digital Economy project staff and partners was augmented by targeted strategic assistance from IBM, through the deployment of IBM Service Grants which contributed matching funds to the project. Introduced in 2010, IBM Services Grants enable recipient not-for-profit organizations to enhance their IT infrastructure, leadership, and technology skills.

The project leveraged IBM consultant expertise in strategic planning and other areas to advance key internet solutions to statewide challenges. Some ways that we used this important resource include:

  • Use of social media, with an emphasis on organizing volunteers and leveraging local resources for critical organizations.
  • Marketing strategies in support of the public libraries’ role in connecting community members to online resources to help guide the state library systems work to transform as 21st Century communications centers.
  • Disaster risk and resiliency planning services for nonprofit organizations.


Stories About IBM Services Grants

Diverse Groups Will Use #VTStrong In Social Media To Encourage Vermonters To Volunteer
On Thursday, August 14th, VCRD’s Vermont Digital Economy Project facilitated a discussion with an impressive group of representatives from several nonprofit organizations that are part of Vermont Volunteer Organizations Active in Disasters (VOAD),... more
IBM Disaster Prep Experts Assist Vermont Food Shelves
  Last Thursday, IBM consultants delivered a disaster preparedness for nonprofits workshop to food shelf managers from across Vermont to ensure that organizations caring for some of the state's most vulnerable people have strategies in place before... more
IBM Experts Help Vermont 211 Structure New Website
  Part of the matching funds for our grant was graciously donated by IBM, which, through its Impact Grants program, allows expert consultants to conduct in-depth analysis and workshops with nonprofits on a number of important topics. In the past,... more
IBM Donates Expert Disaster Preparedness Consulting to Vermont Nonprofits
Earlier this month, two IBM specialists in business continuity and resiliency services conducted two Disaster Preparedness for Nonprofit Workshops in Vermont. The workshops were donated to the Vermont Digital Economy Project through IBM’s Service... more
Vermont Libraries Learn Social Media Strategies
This article was written by Christine Friese, Assistant State Librarian, Vermont Department of Libraries Recently, Library directors, trustees and staff from 10 public libraries, representatives from the Vermont State Library, and members of the... more